Communications and Media

Media has always been used as an instrument to convey information and purpose among different actors and groups. It seeks to showcase the ability to illustrate and define opinions and carry out the value in portraying insights over particular issues. Seeing this, the media thus presents itself as a transmitter - providing the needed leverage to communicate, reach out, and generate patterns of direction leading to a particular mindset or objective.

Analyzing the two readings together, it can be argued that indeed media in its process exhibits the capacity to shape ideologies. It illustrates the freedom to carry out a specific purpose and combining all elements to instigate influence and the needed thrust to acquire support and attention. Such elements then generate the needed push in outlining the structure of media and communication as it applies to public opinion and important issues shaping society nowadays.

Looking at this analogy through history, it can be seen that time and time again, the media is used by different groups to portray ideologies. Even radical beliefs in different eras have been accepted as a formal way of changing the way people view these issues in accordance to social norms and practices. In essence, such processes provided the redefinition and creation of new ideals that have shaped individual and societal beliefs. Through this, one can then decipher the importance of this medium and why many actors seek this to complement on their corresponding interests.

Another relevant idea that can be synthesized with the two articles is the ability to communicate and create appreciation of content. Though these processes arguably have created radical tendencies, it still gives emphasis and value to the elements and methods used to obtain support. Many groups have used the power of media as leverage in furthering approaches and cultivating the notion of connectedness by providing an outlet where common interests and ideas meet. In essence, the communication process happens with the collaborative effort of these instruments and created a new path of understanding realities.

Seeing this, the process then of communicating thru media corresponds to the establishment of meaning. It seeks to direct groups into looking into perspectives and outlooks on how it can create a huge impact to individuals and groups it seeks to address. Throughout history, man has seen this applied constantly by inducing into the emotional, psychological, and rationality of viewers. By putting these altogether, it indeed created a redefined perspective in adapting and relating to the existing trends in the environment.

In the end, these two articles indeed showcased the capacity of media to transform society by inducing patterns and methods to rethink perspectives and capacity to conform to norms. Here, it serves as the melting pot where common interests are facilitated and developed. These processes in turn serve as the main catalyst in promoting change and creating a new perspective and outlook in providing recognition on how reality impacts individuals, groups, and society as a whole.